Why it’s a good idea to have a business budget

Setting up your business and getting started is definitely an exciting time for any Michigan small business owner. When you have a great business idea, or are passionate about something, it’s easy to get carried away with big ideas and forget about what you need to do to make them happen.  But, it’s important to take your time and make a complete budget first. The survival of your business depends…  Read more

3 Ways to Delight Your Online Customers

Businesses are increasingly moving online to expand their reach and provide the best possible experience to their customers. Being online, however, means more competition, so business owners must come up with ways to amp up their game to gain a bigger market share. If you own an ecommerce business or are looking to start one, read on to learn about ways to delight your online customers. Put the buyer’s journey…  Read more

5 Effective Ways to Find New Clients

If you want your business to continue growing and thriving, you’ll need to find ways to bring in new clients. Here are 5 ways you can find new clients for your business. 1. Set aside time for marketing Regardless of whether marketing is your preferred activity, you need to set aside time for it. It’s easy to put marketing at the bottom of your priority list, but doing so makes…  Read more

6 Unconventional Ways to Market Your B2B Company

Sometimes you want to try something new when it comes to networking with other business owners. Here are some unconventional ways for you to grow your network and bring in new leads. 1. Collaborate with others in the industry You know your niche, so you know the questions to ask others when it comes to your industry. Collaborate with people who fit your ideal market. For example, you could create…  Read more

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