If your business hasn’t made it a habit to support a good cause, here’s why you should: giving back does more than make a difference in your community. Participating in charitable activities can have a positive impact on your staff, your customers and your bottom line. Customers want to support companies that demonstrate a commitment to more than earning a profit. A 2010 study by Cone Marketing showed that 85… Read more
Welcome back to our Weekly Digest. Read on for the latest updates and some ideas to help us all move forward. CDC Removes All Countries from COVID “Do Not Travel” List The US Centers for Disease Control and Prevention has removed all countries from its “Do Not Travel” recommendations. The highest Level 4 designation will now be reserved for “special circumstances” reflecting a dangerous spike in COVID-19 cases, a new… Read more
Business dashboards are a valuable business intelligence tool, offering an “at-a-glance” big picture view of a company’s performance. Some business owners use a dashboard to track KPIs relevant to just one aspect of their business, such as sales growth, marketing, or financial data. Others rely on an executive dashboard for an overview of data culled from various sources (e.g. their accounting software, CRM tools, and website analytics). The great advantage… Read more
Welcome back to our Weekly Digest. Read on for the latest updates and some ideas to help us all move forward. Consumer Prices Rose 8.5% in March Headline CPI in March rose by 8.5% from a year ago, representing the fastest annual gain since December 1981 and one-tenth of a percentage point above the Dow Jones estimate of 8.4%. The increase in food, energy, and shelter costs contributed to the… Read more
The success of any business, large or small, depends largely on nurturing an efficient, productive workplace. While improving employee productivity should be always be a priority when the ultimate goal is a sustainable and profitable business, the process is easier said than done. Below are some of the most effective methods of managing a productive, happy workplace while increasing output. Establish Accountability Productivity depends on every employee understanding that the… Read more
Welcome back to our Weekly Digest. Read on for the latest updates and some ideas to help us all move forward. Fourth COVID-19 Booster Shot Experts and health officials are recommending a fourth shot of a COVID-19 vaccine to protect vulnerable groups such as older adults and immunocompromised individuals. This decision comes as BA.2, a highly transmissible version of the coronavirus, accounts for as much as 70% of US infections.… Read more
Your 30s are an exciting time. You’re typically making more money than you were in your 20s and you’re looking to the future to determine the type of life you want to live. Your 30s are also a great time to take control of your finances, so you have more security and flexibility in the coming years. Here are 5 financial tips to follow in your 30s, to help you… Read more
One of the most puzzling side effects of COVID-19 is a syndrome called “covid brain,” which is characterized by sluggish thinking and memory problems. Neuroscientists have begun identifying commonalities between covid brain, chemo brain, and Alzheimer’s disease. So far, the studies are small and do not indicate avenues for treatment. However, the studies confirm the seriousness of the brain effects of infections and provide hope that treatments may be developed… Read more
One classic mistake business owners make when money gets tight is to stop marketing or cut their marketing budget. At first glance, it seems logical to cut down your expenses during tough economic conditions. However, in reality, it’s the opposite of what you should do. When your business is struggling, cutting your marketing budget will further hurt your business. It is during this time that you should go the extra… Read more
While the omicron variant surge is subsiding, researchers are keeping a close eye on a subvariant known as BA.2. This variant is more transmissible, but its rapid spread overseas also coincides with a drop in protection measures in Europe and low rates of effective immunization in Hong Kong. However, in the US, this variant may not result in a new surge because vaccines and boosters plus antibodies from previous infections… Read more
Running a successful business requires you to make smart decisions about everything from who you hire to how you spend your money. There are many legitimate expenses to cover, but it’s easy to overspend in areas that aren’t helping you or your business. Spending wisely is key to owning a sustainable business. Here are four practical money saving tips for business owners. 1. Have a list of all your subscriptions,… Read more
After two years of pandemic disruptions, many of us have developed unhealthy habits and may need a reboot. Data from Nielsen shows that sales of alcohol are higher now than before the pandemic, while fitness trackers show that people are on the average taking fewer steps. In another study, volunteer participants gained about 1.5 pounds per month. Rebooting your habits can begin with something as simple as setting up time… Read more
You started your business with plans of earning a living and being successful, but an unfortunate fact of business life is that companies suffer financial hardships. Whether those hardships are pandemic-related or linked to other urgent situations, the effect is still the same. Your finances are negatively affected and it’s up to you to lead the recovery. Here are 5 steps you can take to help your business recover after… Read more
One of the odd tell-tale symptoms of COVID-19 is the abrupt loss of sense of smell reported by many patients. Researchers have recently uncovered the mechanism behind this loss. While the COVID-19 virus does not infect the nerve cells in the nose that detect and transmit information about odors to the brain, it does infect supporting cells in the nose. The subsequent inflammation wreaks havoc on the smell receptors and… Read more
Starting your own business requires enough capital to ensure you can pay your bills until your company turns a profit. Depending on the type and size of your business, you may need thousands of dollars monthly to cover overhead. If you’re wondering where to find business start-up funding, there are a variety of options available to you. Each of these options has its advantages and disadvantages, and it’s important to… Read more
One of the side effects of the pandemic has been the expansion of online grocery shopping and speedy delivery. But in large cities, many online grocery purchases are fulfilled by businesses that have taken over retail storefronts to become “ghost stores” or “dark stores.” These are small scale fulfillment centers that serve only ecommerce customers, with most orders being delivered by bike. These dark stores have the potential to reshape… Read more
If you want your business to grow, at some point you’ll have to think about scaling it. Scaling it isn’t exactly the same as growing it, though they are often used interchangeably. Growth refers to adding resources and increasing your revenue in a linear fashion. You double your number of offices to double your number of customers, for example. Scaling means increasing your revenue without a substantial increase in the… Read more
Signs are emerging that the surge driven by highly transmissible Omicron variant is fading. Across the country, cases and hospitalizations are falling from record peaks. According to data from Johns Hopkins, the seven-day average for new cases was 129,000 on February 16, drastically down from 800,000 at the peak in mid-January. Data from the CDC shows a 9% drop in deaths over the last week. While mortality rates lag behind… Read more
If you’re looking to grow your business, you might consider expanding your service offerings. Adding additional services is a good way to increase your profitability, diversify your income and expand your market. But there are important things to consider before adding to your income streams. Here are 4 important things to keep in mind when you consider adding to your services. 1. Does the expansion complement your business? The best… Read more
If you think prices are increasing faster than the inflation index shows, you may be correct. Businesses are finding novel ways to pass on their cost increases to consumers. The Labor Department’s consumer-price index measures how much consumers pay for goods and services includes some of the price increases, such as smaller packages or additional fees for hotels or car rentals, but it doesn’t cover some of the hidden ways… Read more